by Cian McLoughlin | Mar 11, 2015 | Psychology of Buying, Sales Tips and Tricks, Win Loss Insights
“Ahhh s***…that’s just not right!” Add in a couple more choice expletives and this was my reaction this morning on checking my credit card statement and seeing a reasonably hefty charge from a company who’s services I hadn’t used...
by Cian McLoughlin | Aug 27, 2014 | Sales Tips and Tricks
Image courtesy of Josie Field’s Twitter feed Ideas often come from the strangest places don’t they? And once they get implanted in your brain, you never quite know when they’ll suddenly germinate and blossom into a fully formed insight or action. Some time ago,...
by Cian McLoughlin | Aug 23, 2013 | Psychology of Buying, Sales Tips and Tricks
I don’t know about you, but finding a special birthday present for someone close to me is often something I struggle with. I’m not usually in favour of the ‘cash in an envelope/book token’ style of gift, at least not for an important birthday....
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